Sports And Entertainment Marketing Study Guide Answers

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  1. Sports And Entertainment Marketing
  2. Sports And Entertainment Marketing Lessons

Industry while sports and entertainment marketing refers to the marketing concepts and principles to both the sports and entertainment industries c. Theoretically, sports marketing is considered a function of the broader field of study. Sports and entertainment marketing team decision making stdm SPORTS AND ENTERTAINMENT PROMOTION PLAN SEPP These test questions were developed by the MBA Research Center.

Lecture 22: The Future of Sports -70% of people think that tickets are overpriced -The Media: is the biggest key player in the future of sports marketing -Cost of attendance is the biggest key issue facing marketers Review for Final Exam Lecture 13 -Of leagues listed which has greatest annual revenues? MLB -According to video shown in lecture 13 which is not a driver of growth of global sports marketing? -Which of the following team sports facilities generated most revenues through facilities tours? Chicago Cubs Lecture 14 -Based on class discussion, which logically would have greatest responsibility for the increasing importance of sponsorship as a means of advertising and promotion? Declining effectiveness of traditional advertising -What is greatest threat to traditional sports sponsorships? Lack of measurement -Which of following market segments has highest receptivity to sponsorships? Cronin thinks Millinieals -NCAA basketball team that used a blood bag filled with blue blood?

Entertainment

2017 300s for sale. –Kentucky Lecture 15 -Highest minimum salary for players? NHL -What NFL team was first to purchase its own team plane?

Patriots -Currently which of following is having greatest impact on magnitude of sports facility costs? Redevelopment Lecture 16 -What team has become the first to finance new facility and new entertainment zone? Atlanta Braves -The Minnesota Vikings used in financing of new facility? Suite tax -Who used a sin tax to finance the cities sports teams? Cleveland Lecture 17 -North America in 2018 merchandising and licensing will account for % of revenue?

30 -Which of the following MLB teams offers a fan experience over the outfield wall? Chicago white sox -Which sports uses canvas tents at events: PGA tour Lecture 18 -Which NFL teams offers fans 4 levels of tailgating? Houston Texas -Which of following sports facilities was first to be privately financed? Nationwide Arena (Columbus Ohio) -Teams of which of following cities would have a multiplier more than 1.7? New York City -Decade between 2000-2010 which% of facility cost were paid by govt? 73% Issue 27 -Winter park has full sail -Not a motivation to invest in sponsorships?

All of the above Issue 28 -Target market most receptive to sponsors? Hispanics -Fan flan is for: College football title game Issue 29 -First NFL Sponsor that was salty about anthem protests? Papa John -Facebook watch platform to view 5 part weekly series for new team? NHL Las Vegas Issue 30 -Which pop culture brands were not part of MLB last season? -Sports on snapchat?

ESPN -According to first video of lecture who will have first e sports team? Utah -5 key information trends by Stanford business school Lecture 21 -Initial driver of internationalization of sports? Market Saturation -Increase revenues by going international with what?

Sports And Entertainment Marketing

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Sports And Entertainment Marketing Lessons

Media Revenues Lecture 22 -Video suggests what is way fans will experience future? Augmented reality -Greatest limitation to fun of sports?